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THE BEECHMONT CREST CAREER GUIDE:
SURVIVING AND THRIVING IN THE CORPORATE JUNGLE
Chapter 1: What do Employers Want?
Practice strategic empathy
The “four basics”: How do you stack up?
Find a need and fill it
The “ideal” skill set is a moving target
Supply, demand, and other factors beyond your control
MBAs have felt the pain, too
There is a silver lining—if you are willing to adapt to the environment
The importance of self-assessment
Conduct a personal SWOT analysis
Big companies like big degrees
Teamwork at small companies vs. teamwork at large corporations
On bureaucracy and red tape
Does big company = greater stability?
Chapter 1 Summary / Appendix
Chapter 2: Winning Resumes
Your resume is your personal brochure
Use a bullet-point style
"I have responsibility but not a title"
"Do I have to detail my entire employment history on my resume?"
Three more resume tips….
Chapter 3: Organize, Market, and Sell Yourself
Get organized
Pick the best time to switch jobs
Don’t quit your present job to "look for something better"
Networking is still the quickest path to a new job
Don’t forget that recruiters work for employers—not job applicants
Put on your sales and marketing hat
Put aside your notions of modesty
Narrow down your target market
Develop your own USP
Sell benefits—not features
Should you take “no” for an answer?
The internet as a bi-directional tool for the job seeker
Chapter 4: Interviewing and Closing the Deal
Do your homework before you arrive
Come up with good answers for the “what would you do in such-and-such a situation" questions.
Answer the “Where do you see yourself in five years?” question in a relevant manner.
Bring multiple copies of your resume to the interview
Dress your best
The old maxim is true...
How to handle the "trick question"
Don’t promise anything in an in interview that you won’t be willing to deliver once you're on the payroll
“What are your salary requirements?”
What if they want a skill that you don't have?
The people in your interview can tell you a lot about the rest of the company